Disclaimer
Effective date: June 6, 2026
Last updated: July 22, 2026
Shepherd SOS provides educational dog-behavior information, owner coaching, and general training guidance. This disclaimer explains important limitations concerning the information, products, and services available through ShepherdSOS.com and Shepherd SOS.
Shepherd SOS is operated by Douglas James, doing business as Shepherd SOS (âShepherd SOS,â âwe,â âus,â or âourâ).
By accessing ShepherdSOS.com, reading our content, submitting an intake form, purchasing a product or service, participating in a consultation, or using any Shepherd SOS material, you acknowledge and accept this disclaimer together with our Terms and Conditions and Privacy Policy.
1. Educational and Coaching Services Only
Shepherd SOS provides educational guidance intended to help dog owners better understand:
Puppy behavior
Shepherd and shepherd-mix behaviors
Household routines
Crate routines
Potty-training routines
Puppy biting and mouthiness
Overstimulation
Barking and jumping
Leash foundations
Calmness and impulse control
Environmental management
Early behavior concerns
Owner consistency and communication
General training and behavior-management principles
Our services may include virtual consultations, video reviews, written action plans, digital products, courses, memberships, workshops, text or email support, and other current or future educational services.
Information provided by Shepherd SOS is general educational and coaching information. It is not a substitute for professional services that require a license, physical examination, formal diagnosis, or in-person safety assessment.
2. Not Veterinary Advice
Shepherd SOS does not provide veterinary medicine, veterinary diagnosis, veterinary treatment, prescription services, or medical care.
Nothing on ShepherdSOS.com or provided through a consultation, video review, message, course, guide, checklist, or action plan should be interpreted as:
Diagnosing an illness, injury, disease, or medical condition
Ruling out a medical cause of behavior
Prescribing medication, supplements, or medical treatment
Advising you to discontinue veterinary treatment
Replacing an examination by a licensed veterinarian
Establishing a veterinarian-client-patient relationship
Behavior changes can sometimes be related to pain, illness, injury, neurological conditions, medication, hormonal changes, nutrition, or other medical factors.
Contact a licensed veterinarian when your dog displays:
A sudden or unexplained behavior change
Signs of pain or physical discomfort
Unusual sensitivity to touch
Sudden aggression
Changes in appetite or thirst
Changes in sleep, movement, elimination, or energy
Vomiting, diarrhea, coughing, difficulty breathing, or collapse
Seizure-like activity
Possible poisoning or ingestion of a harmful substance
Any other symptom that may require medical attention
Do not delay veterinary care because of information received from Shepherd SOS.
3. Not Veterinary Behavioral Treatment
Shepherd SOS does not represent its services as veterinary behavioral medicine.
Some behavior cases may involve medical, neurological, pharmaceutical, or psychiatric considerations that require assessment by a licensed veterinarian or veterinary behaviorist.
When appropriate, Shepherd SOS may recommend that you consult the following:
Your regular veterinarian
A board-certified veterinary behaviorist
A qualified in-person dog trainer
A qualified behavior consultant
An emergency veterinary hospital
Animal control or local authorities
Another professional suited to the circumstances
A referral does not necessarily mean that your dog cannot improve. It means the situation may require a level or type of care beyond the scope of virtual educational coaching.
4. No Emergency Services
Shepherd SOS is not an emergency service and does not provide continuous monitoring or guaranteed immediate responses.
Do not wait for Coach Doug or Shepherd SOS to respond if the following are true:
A person or animal is in immediate danger
Your dog is actively attacking, biting, or pursuing someone
Your dog has escaped
Your dog may have ingested a dangerous substance
Your dog appears seriously ill or injured
A person or animal requires urgent medical care
You are unable to control or safely contain your dog
In an emergency:
Create distance and separate the dog when it is safe to do so.
Avoid placing yourself or another person in additional danger.
Contact local emergency services, animal control, law enforcement, a veterinarian, or an emergency veterinary hospital as appropriate.
Seek immediate medical care for any injured person or animal.
For human medical emergencies in the United States, call 911.
5. Aggression, Bites, and Serious Behavior
Dogs are capable of causing serious injury, regardless of age, breed, previous behavior, or training history.
Shepherd SOS may provide education concerning early warning signs, household management, trigger avoidance, behavior tracking, and possible next steps. A virtual service cannot guarantee that aggressive, fearful, defensive, predatory, territorial, or guarding behavior will not occur or escalate.
You must disclose any known history involving:
Growling
Freezing or stiffening
Hard staring
Snapping
Biting
Broken skin
Injury to a person or animal
Food, toy, object, space, or person guarding
Lunging
Severe fear
Predatory behavior
Chasing
Escape behavior
Unsafe behavior involving children
Reactions toward visitors, dogs, cats, livestock, or wildlife
Do not intentionally create, stage, repeat, or provoke dangerous behavior so that it can be observed or recorded.
If your dog has caused injury, has an escalating bite history, cannot be safely controlled, or creates an immediate threat, use appropriate physical separation and seek qualified in-person help.
6. Children and Other Vulnerable Individuals
No dog can be guaranteed safe around a child, elderly person, disabled person, visitor, or other vulnerable individual.
A responsible adult should actively supervise interactions between dogs and children. Passive supervision from another room or while distracted may not be sufficient.
Children should not be permitted to
Remove food, toys, chews, or stolen items from a dog
Enter or disturb a dogâs crate
Approach a dog while the dog is eating or resting
Hug, climb on, corner, restrain, or startle a dog
Participate in an exercise that presents a bite or knockdown risk
Handle a dog during guarding, fear, or high arousal
Serve as the primary person responsible for controlling the dog
If your dog has growled at, snapped at, bitten, chased, guarded from, knocked down, or otherwise endangered a child, immediately separate the dog and child and seek qualified in-person assistance.
Educational guidance from Shepherd SOS is not a guarantee that an interaction will be safe.
7. Virtual Consultation Limitations
Virtual consultations and video reviews have important limitations.
Shepherd SOS may rely on the following:
Information you provide
Your interpretation of the behavior
Intake-form answers
Selected video clips
Photographs
Live video observations
Descriptions from household members
Follow-up messages
The quality and completeness of submitted information
A video may not show:
Events occurring before or after the clip
Subtle body-language details
Environmental triggers outside the cameraâs view
Medical causes
The dogâs complete history
The intensity of an in-person interaction
Every personâs handling practices
Every safety risk within the home
Dogs may also behave differently when observed, recorded, restrained, placed in a new environment, or exposed to different people.
Virtual information may help identify patterns and priorities, but it is not equivalent to a comprehensive in-person evaluation.
8. Accuracy of Client Information
Recommendations are affected by the accuracy and completeness of the information you provide.
You are responsible for disclosing relevant facts, including:
Previous bites or injuries
Growling, snapping, or guarding
Known medical issues
Medication use
Behavior around children and animals
Changes in the dogâs behavior
Prior training methods
Equipment currently used
The dogâs origin and known history
Household routines and restrictions
Any incident that caused someone to feel unsafe
Shepherd SOS is not responsible for recommendations that become incomplete or inappropriate because material information was omitted, concealed, misunderstood, or inaccurately reported.
Notify Shepherd SOS if circumstances change or new information becomes available.
9. Owner Responsibility
You remain responsible for your dog at all times.
You are responsible for:
Deciding whether to implement a recommendation
Maintaining physical control of your dog
Providing appropriate supervision
Following local leash and animal-control laws
Using crates, gates, pens, leashes, muzzles, and other equipment safely
Protecting children, visitors, animals, and the public
Preventing unsafe access to triggers
Seeking veterinary care when appropriate
Seeking in-person professional help when needed
Stopping an exercise when it appears unsafe
Understanding the manufacturerâs instructions for any equipment
Ensuring that every household member follows appropriate safety rules
Never attempt an exercise that exceeds your physical ability, skill, comfort level, or control of the dog.
When you are uncertain about safety, stop and obtain qualified in-person assistance.
10. Assumption of Risk
Interacting with, handling, training, exercising, restraining, transporting, feeding, or caring for a dog involves inherent and unpredictable risks.
These may include:
Bites
Scratches
Falls
Trips
Knockdowns
Strains
Property damage
Escape
Traffic incidents
Conflict between animals
Injury to a person
Injury to an animal
Worsening or unexpected behavior
Behavior may occur without warning even when reasonable precautions are taken.
By choosing to implement educational guidance, you acknowledge these risks and accept responsibility for evaluating whether an activity is suitable for your circumstances.
Nothing in this disclaimer excludes liability that cannot legally be excluded.
11. No Guarantees
Shepherd SOS does not guarantee any specific result.
We do not guarantee that:
A behavior will stop
A behavior will improve within a particular period
A dog will remain safe in every situation
A dog will never bite, growl, guard, bark, lunge, escape, or react
A dog will be suitable for children, animals, public access, service work, protection work, sports, breeding, or another purpose
A puppy will mature into a particular type of adult dog
A specific training technique will work for every dog
A recommendation will produce the same result for every client
A behavior that improves will never return
Behavior is influenced by factors that Shepherd SOS cannot control, including:
Genetics
Breed traits
Age and development
Physical health
Pain
Prior experiences
Socialization history
Household dynamics
Environment
Owner consistency
Training frequency
Reinforcement history
Exposure to triggers
The conduct of other people and animals
Payment is for access to the purchased service, preparation, educational guidance, professional time, and stated deliverablesânot a guaranteed outcome.
12. Expected Progress and Timelines
Statements about possible progress or timelines are estimates, not promises.
Some management changes may provide immediate relief by reducing access to triggers or unwanted behavior. Lasting behavior change generally requires repeated practice, consistency, appropriate management, and adjustments over time.
A clientâs experience may differ significantly from another clientâs experience.
Failure to achieve a desired outcome does not necessarily mean the service or recommendation was defective. The dogâs behavior, the ownerâs implementation, household participation, and outside circumstances all affect results.
13. Testimonials and Success Stories
Testimonials, reviews, case examples, and success stories reflect the experiences of the people who provided them.
They are not guarantees that you will receive the same or similar results.
Testimonials may involve differences in:
The dogâs age
Breed or genetics
Severity of the behavior
Household environment
Owner experience
Time available for implementation
Consistency
Length of participation
Additional professional services used
Other circumstances
Shepherd SOS will not knowingly publish a false testimonial or materially alter a testimonial in a way that misrepresents the clientâs experience.
When a testimonial reflects an unusual or exceptional outcome, it should not be understood as representing the result every client can expect.
14. Professional Titles and Credentials
Descriptions of Coach Dougâs background, experience, private mentorship, areas of focus, and services are intended to accurately explain his practical experience and role at Shepherd SOS.
Unless expressly stated, the use of terms such as âcoach,â âspecialist,â âbehavior specialist,â âtrainer,â or similar descriptive language should not be interpreted as a representation that Coach Doug holds a government-issued veterinary license, veterinary specialty, or other regulated professional credential.
The About page and applicable service descriptions identify the experience and credentials relied upon by Shepherd SOS.
Prospective clients are encouraged to review those disclosures and ask questions before purchasing.
15. Equipment and Product Recommendations
Shepherd SOS may discuss or recommend products such as the following:
Crates
Exercise pens
Baby gates
Leashes
Long lines
Collars
Harnesses
Muzzles
Treat pouches
Toys
Chews
Food-dispensing products
Cleaning products
Other dog-related supplies
A recommendation does not guarantee that a product is safe, suitable, escape-proof, durable, or appropriate for every dog.
Follow the manufacturerâs instructions and warnings. Inspect equipment regularly for wear, damage, improper fit, or misuse.
Some products can create choking, entanglement, ingestion, escape, strangulation, or injury risks when used incorrectly or without supervision.
Consult a veterinarian before making decisions concerning food, supplements, medication, allergies, nutrition, or health-related products.
16. External Professionals and Referrals
Shepherd SOS may refer you to a veterinarian, veterinary behaviorist, trainer, behavior consultant, rescue, breeder, shelter, or another professional.
A referral is provided for convenience and does not guarantee:
Availability
Qualifications
Licensing status
Quality
Safety
Results
Pricing
Insurance coverage
Compatibility with your goals
You are responsible for independently evaluating any third-party provider.
Unless expressly disclosed, a referral does not mean Shepherd SOS controls, employs, supervises, or accepts responsibility for that provider.
17. External Links and Third-Party Content
ShepherdSOS.com, emails, social media pages, guides, and course materials may include links to third-party websites, products, videos, articles, platforms, or services.
These links are provided for convenience or educational reference.
Shepherd SOS does not control or is not responsible for:
Third-party accuracy
Availability
Security
Privacy practices
Products
Services
Opinions
Claims
Updates
Actions or omissions
A link does not automatically mean that Shepherd SOS endorses every statement, product, service, or practice associated with the third party.
Review third-party terms, privacy policies, product instructions, and professional qualifications before relying on them.
18. Affiliate Links and Commercial Relationships
Shepherd SOS may use affiliate links or receive referral compensation for certain products or services in the future.
When a material financial, employment, family, ownership, referral, or other relationship could affect how a recommendation is evaluated, Shepherd SOS will seek to disclose that relationship clearly and appropriately.
Using an affiliate link may result in Shepherd SOS receiving a commission without increasing your purchase price.
Compensation does not guarantee that a product is appropriate for your dog. You remain responsible for evaluating the product and following applicable instructions and safety warnings.
19. Website and Content Accuracy
Shepherd SOS makes reasonable efforts to provide useful and accurate information. However, dog-training practices, technology, products, laws, safety guidance, and professional recommendations may change.
Website content may contain:
Errors
Omissions
Outdated information
Typographical mistakes
Incomplete explanations
Generalizations that do not apply to every dog
Shepherd SOS does not guarantee that every page, post, guide, answer, or resource is complete, current, or error-free.
Contact us if you believe information is inaccurate or requires clarification.
20. General Website Content
Articles, FAQs, posts, videos, social-media content, downloads, newsletters, and free resources are intended for general education.
They are not personalized recommendations and should not be treated as a substitute for:
A paid consultation
A complete behavior history
A veterinary examination
An in-person safety assessment
Advice from a professional who has directly evaluated your dog
Do not assume that advice written for another dog applies to yours.
21. Digital Products and Courses
Digital products, courses, guides, schedules, templates, and checklists are educational resources.
They are not individualized assessments unless the product description expressly states otherwise.
You are responsible for adapting general material to:
Your dogâs age
Physical ability
Health
behavior history
Environment
Household
Local laws
Safety needs
Stop using a digital recommendation and seek appropriate help if it appears unsuitable, unsafe, or ineffective for your dog.
22. Social-Media Communications
Comments, posts, direct messages, and replies on social media are not automatically consultations or client relationships.
Brief responses may be based on incomplete information and should not be treated as a full behavioral assessment.
Shepherd SOS cannot guarantee that social-media messages will be seen or answered promptly.
Do not use social media to request emergency assistance.
23. No Professional Relationship From Website Use
Visiting ShepherdSOS.com, reading content, downloading a free resource, joining an email list, or sending an unsolicited message does not by itself establish a paid coaching relationship.
A service relationship begins only when Shepherd SOS accepts a booking or purchase and any required payment, intake, and agreement steps are completed.
Even after a service relationship begins, the scope is limited to the purchased service.
24. Limitation of Liability
The limitation-of-liability provisions in the Shepherd SOS Terms and Conditions apply to the website, services, products, content, and materials.
To the fullest extent permitted by law, Shepherd SOS is not responsible for injury, loss, damage, or expense arising from:
A dogâs behavior
Implementation or misuse of educational information
Failure to seek veterinary or in-person help
Incomplete or inaccurate client information
Failure to supervise or control a dog
Use or misuse of equipment
Reliance on third-party content or services
Circumstances outside Shepherd SOSâs reasonable control
Nothing in this disclaimer limits liability that applicable law does not permit to be limited.
25. Updates to This Disclaimer
Shepherd SOS may update this disclaimer to reflect changes in:
Services
Business practices
Technology
Safety guidance
Legal requirements
Third-party relationships
The âLast updatedâ date will identify the current version.
Your continued use of the website after an updated disclaimer becomes effective constitutes acknowledgment of the revised version, subject to any rights that cannot legally be waived.
26. Related Policies
This disclaimer should be read together with the following:
Any service-specific agreement presented at booking or checkout
If a service-specific agreement contains additional disclaimers or safety requirements, those provisions also apply to that service.
27. Contact Information
Questions about this disclaimer may be sent to:
Shepherd SOS
Operated by: Douglas James
Website: ShepherdSOS.com
Email: coach@shepherdsos.com